Coaching

Our coaching sessions are designed to empower your business with the tools and knowledge necessary to thrive in today's digital landscape. Each month, we offer a comprehensive one-to-two hour meeting tailored to your specific needs.

During these sessions, we focus on:

• Marketing Software Training: Learn to navigate and fully utilize the marketing tools provided through your Broker/Dealer  to streamline your campaigns, track performance metrics, and maximize your return on investment.

• Website Strategy Implementation: Receive expert guidance on optimizing your website for better user engagement, increased traffic, and higher conversion rates. From content updates to SEO best practices, we ensure your online presence is robust and effective.

• Social Media Strategy: Develop and refine your social media approach with our targeted strategies. We cover content planning, audience engagement, and analytics to help you build a strong, loyal following across various platforms.

Our goal is to provide you with actionable insights and practical skills that you can immediately apply to your business operations. Whether you are a beginner looking to get started or an experienced marketer aiming to stay ahead of the curve, our coaching sessions are designed to support your growth and success.

Collaboration

Our Collaboration package offers a comprehensive approach to elevate your marketing efforts. This package combines our in-depth coaching sessions with the initial setup and implementation of all your marketing platforms, ensuring a seamless and efficient launch.

What’s Included:

• Coaching Package: Benefit from our monthly one-to-two hour coaching sessions where we train you on marketing software, website strategies, and social media tactics. These sessions provide ongoing support, tailored advice, and actionable insights to keep your marketing efforts on track.

• Initial Setup: We handle the initial setup of all your marketing platforms, including social media accounts, email marketing systems, and analytics tools. Our team ensures that everything is configured correctly and optimized for performance from the start.

• Implementation: Once the platforms are set up, we assist in the implementation process, creating and launching your initial campaigns. 

Our Collaboration package is perfect for businesses looking to jumpstart their marketing efforts with professional setup and continuous expert support. Let us help you build, implement, and refine your marketing strategy for sustained success.

Complete

With the Complete package, make PFM your back-office marketing department and enjoy a comprehensive, hands-off approach to your marketing needs. We handle everything from website maintenance to social media marketing, allowing you to focus on your core business operations.

What’s Included:

• Website Updates:  “Set it and forget it” can lead to missed opportunities to increase brand awareness, attracting new visitors and staying in good standing with Google.

• Social Media Marketing: Let us manage your social media presence across all platforms. We create and schedule engaging content, respond to comments and messages, and monitor performance to continually refine your strategy for maximum impact.

• Email Campaigns: Our team takes care of your email marketing from start to finish. This includes designing and writing compelling emails, setting up automated campaigns, segmenting your audience, and analyzing results to improve future efforts.

• Event Setup: Whether you’re hosting webinars, conferences, or live events, we handle the logistics and promotion. From creating event pages and registration forms to managing attendee communications and post-event follow-up, we ensure your events run smoothly and successfully.

• Comprehensive Support: In addition to these core services, we offer a wide range of additional marketing support tailored to your unique needs. This can include search engine optimization (SEO), content creation, pay-per-click (PPC) advertising, and more.

The Complete package is perfect for businesses looking to fully outsource their marketing operations and benefit from a dedicated team of experts. Let PFM be your trusted marketing partner, driving your business forward with comprehensive and effective marketing strategies.